There is a museum in Como, within one of the oldest silk/weaving enterprise clusters in Italy, that tells the story, illustrates manufacturing processes, highlights the epic of this industry in the 20th century, and above all, someway prevents the “genius loci” of Italian manufacture from being consigned to oblivion. It’s the Educational Silk Museum
The focus on sustainability is not a mere marketing strategy, it is and undeniable asset of the business strategy for companies that aim at improving their product life cycle and becoming socially responsible